As a business, email marketing is a significant tool in order to build a relationship with our clients, customers and consumers. It’s measurable, affordable, dynamic and effective. HOWEVER, did you know it’s just as important to receive these types
Online reviews are important for a number of reasons and have major implications through their ability to affect your rankings in local search engines and consumers purchasing decisions. 90% of customers say that their buying decisions are influenced
How smartly are you managing your Google Adwords campaigns? In this post, we’ll discuss how important it is to set up your keyword phrases properly. If this basic setting isn't applied correctly it can cost you dearly! Broad match,
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.